As we inch our way closer to the general election, coverage is going to get ever more feverish. The long reads will get more breathless; minor policy announcements will be picked over as if the future of the nation rested on them; in hundreds of polls of varying type and methodology, each minor deviation will be jumped on as proof of a dramatic shift in public opinion; combinations of cliches bundled together in tedious speeches will be subjected to endless speculation about they what really mea
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