cover image: FROM “FYP” TO BALLOT BOX - TIKTOK AND INDONESIA’S 2024 GENERAL ELECTIONS

20.500.12592/prr54nw

FROM “FYP” TO BALLOT BOX - TIKTOK AND INDONESIA’S 2024 GENERAL ELECTIONS

25 Jun 2024

2 of voters.6 The young demographic profile of Indonesia’s TikTok users7 and the status of Indonesia’s young people as first-time voters attracted politicians and political parties to utilise the platform as a political instrument. [...] In what ways did TikTok act as an instrument of electoral politics in Indonesia’s 2024 general elections? What are the prospects for the use of TikTok in Indonesian politics in the near future? This policy report builds on previous research by Ali Nur Alizen, Ratu Dyah Gendiswardani, Salma Salima Haliza Nihru, and Rafi Alif Muhammad Akbar on the prospects of the use of TikTok as a political instru. [...] 9229prospek-penggunaan-tiktok-sebagai-instrumen-politik-pada- pemilihan-umum-2024sh.pdf (lab45.id) 4 discuss the use of TikTok as an instrument of electoral politics in Indonesia and end with the outlook for the use of TikTok as a political medium. [...] The huge proportion of young voters (17–40 years old) in the 2024 electoral rolls, accounting for about 56.45% of total voters, made them a crucial voter group in the elections.24 The fact that turnout among young voters in the 2019 general elections reached 91.3%25 allowed politicians to extrapolate that young voters would similarly turn out in large numbers in the 2024 general elections and woul. [...] As of 19 March 2024, Ganjar Pranowo was the most active figure in terms of the number of followers, intensity of uploads and the number of likes received.
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