Houston First, the city’s tourism department, revealed that it is paying $90,000 per year for three years — meaning the city will invest a whopping $270,000 to have the Michelin Guide here in Houston. Holly Clapham-Rosenow, Houston First’s chief marketing officer, says the city redirected some of its budget from various departments to the guide, which […] The post Houston France markets in everything appeared first on Marginal REVOLUTION.
Authors
- Published in
- United States of America
- Rights
- © Tyler Cowen