The accessibility, searchability and durability of these archives vary with extremely limited information for advertising that falls outside of the category of political advertising. [...] The latest work of the ADM+S Australian Ad Observatory team was published this week in the field-leading Journal of Advertising, as part of a special issue that examines the latest advances in approaches to study computational advertising. [...] “No single method alone solves the limitations of platform-provided transparency initiatives, so we have designed a suite of tools to address advertising observability across four key benchmarks.” The four key benchmarks for methods of advertising observability: • Enabling the systematic observation of ads published; • Collecting advertiser information and meta-data; • Assembling user demographic. [...] Media contact: Kathy Nickels, Communications and Engagement Manager ARC Centre of Excellence for Automated Decision-Making and Society Mobile: 0433 431 550 katherine.nickels@qut.edu.au ADDITIONAL INFORMATION: The ADM+S Centre The ARC Centre of Excellence for Automated Decision-Making and Society (ADM+S) is a cross-disciplinary, national research centre, which aims to create the knowledge and strat. [...] The Centre aims to contribute to the mitigation of the social and economic risks in the development and implementation of ADM, and to improve outcomes and efficiencies in four key focus areas where automation is already well advanced: news and media, mobilties, health care, and social services.
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