in informing their viewers about the local impacts Broadcast meteorologists are ideally positioned to of climate change, and that it is appropriate for them educate Americans about the current and projected to do so. [...] Indeed, WLTX is so pleased with Climate Matters— Meteorologists who participate in the Climate now in its fourth year—that it continues to actively use Matters program receive a wide range of material new Climate Matters content, and its market share for and resources to help them communicate the science news has grown. [...] from NASA and NOAA, and a round-up of climate In 2012, Climate Central expanded the program science research and news. [...] The development, evalu- event (such as a holiday); or release of an important ation, and ongoing support of Climate Matters has been climate science report (such as the National Climate funded by the National Science Foundation (Award # Assessment). [...] DRL-0917566, DUE-1043235, DRL-142243) and The Since the role of broadcast meteorologists extends Schmidt Family Foundation, The Robertson Foundation, beyond the TV weathercast, Climate Matters includes The Heising-Simons, ClimateWorks, and Town Creek online interactives that can be embedded on websites Foundation.
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