Campaign goals The advocacy toolkit and guide, “My Waste, Our Wealth”, is a community education and The aim of the campaign is to promote awareness strategy designed by UN-Habitat to behavioural change at community level that support cities in its commitment to establish will result in the transformation of habits and a sound waste management system in the perception towards perceiving waste as a. [...] crucial to maximize the resource recovery and energy generation potential, to guarantee In the long run, these behavioural changes will safety and high quality of the by-products and support the city authority and its community for a sound waste management system in the members in: long-run. [...] For instance, the first phase of the campaign could run for one year: every month can focus on one principle, so that by the end of the first year of the campaign, citizens will be well aware and informed on the actions they can implement on a daily basis to contribute to improve waste management, to increase access to clean energy and to generate economic opportunities for the city authority and. [...] consciousness to introduce greater However, it is fundamental to have a comprehension of the negative effects clear idea which type of messages want of poor waste handling, and on the other to be passed out and which are the most hand support citizens to understand appropriate means of communication the positive impacts of sustainable intended to be used. [...] Citizens must be aware of developed and sufficient funds have to the challenges related to mismanagement be secured for the implementation of the of municipal solid waste and the associated campaign.
- Pages
- 20
- Published in
- Kenya
