In recent times, with rapid digitization of the economy and the evolution of the big data market, the availability and volume of data is growing. [...] According to the estimates of the European Data Market study, the value of the data economy in 2016 was worth nearly 2% of the European GDP. [...] Under the objective of valuing private data, we note majority of the studies focus on the perspective of the data owners for estimating the value of data. [...] Under the objective of examining the pricing models for specific data type, studies consider the structure of the data market while assessing data value. [...] Studies revolving around data valuation concentrate on the data market and data vendors, while those dealing with pricing data on the internet, takes into account the number of views, data producers as well as the data market.
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