paign Cam brand book2 023 4 March 2023 Welcome to the World Obesity Day 2023 Brand Book introducing the essential look and feel of the “Changing Perspectives” campaign! This document is designed to help you plan ahead; it includes a showcase of the core assets and visuals that will be available to you during the campaign. [...] When the full WOD 23 logo lockup does not fit clearly on the asset you can use the primary campaign logo and the WOD 23 logo separately, for example one over the other. [...] 7 rimary P go In us e Lo Where should I use the Primary Logo? This is the logo to lead the campaign. [...] It carries the core identity and should be used in the most prominent spaces. [...] These can be used in place of the other relevant icons to add texture to digital or printed assets.
- Pages
- 36
- Published in
- United Kingdom
