The technology is fast developing, and it will take time for boards and executives to think through the implications of generative AI for their business. [...] In addition, it is useful to distinguish between the public versions of generative AI and licensed versions of the technology under development that companies will be able to use more confidently in the future. [...] While it may be too early to give definitive answers, CEOs can outline in general terms how it might affect the products and services the company offers in the marketplace, as well as how it operates in the workplace. [...] CEOs may therefore want to designate a cross-functional team of leaders in the organization who can provide ongoing, authoritative guidance as the technology, regulation, and the market uses of generative AI develop. [...] Acting with Humanity in the Face of New Technology In a report issued in 2021, The Conference Board noted that in this current era of multistakeholder capitalism, “execution, agility, and trust are all important” for C-suite leaders, “but trust is the most important.” The report recommended several steps that C-suite leaders could take to reinforce that trust, but three stand out in the current mo.
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