26th July 2023 * Much – most – of the commentary about what Elon Musk is doing with the social media platform previously known as Twitter focuses on his personal role and decision-making. But, as an intellectual exercise, let us de-personalise the matter and see what, if any, sense we can make of the re-branding … Continue reading The value of X – making sense of a re-branding, from a lawyer’s perspective
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- © David Allen Green
