The Center for the Digital Future and Interactive Advertising Bureau

PowerPoint Presentation The Center for the Digital Future and Interactive Advertising Bureau The Coronavirus Disruption Project: How We are Living and Coping during the Pandemic May 2020 Americans miss their routine and their freedom. [...] What do you enjoy during the pandemic? (Enjoyed a lot) No commute/traffic 42% More time to catch up on TV/movies 34% More time for sleep 34% More time for family activities 31% Less pressure for social obligations 30% More time to participate in hobbies/personal activities 30% More time for reading 29% More time to catch up on chores/responsibilities at home 29% More time by myself at home 29% Mor. [...] more drinking more 27% are sleeping 36% 42% more are exercising Of marijuana less smokers are smoking more 4 Many people are living in fear: fear of catching the virus, going to the store, overwhelming hospitals, having the pandemic drag on... [...] How much do you agree with the following about online shopping? (Strongly/somewhat agree) 39% overall say they will want to shop online more after coronavirus 20 Online grocery providers will have to provide faster deliveries and a more stable supply of products to keep the surge of new customers. [...] 23 Methodology This research was conducted by the Center for the Digital Future at USC Annenberg and Interactive Advertising Bureau to understand the impact of the coronavirus on the everyday lives of Americans.