Evidence review - What do the public think about AI? - Understanding public attitudes and involving the

The public recognise potential benefits of uses of AI relating to efficiency, accessibility and working for the public good • The public see the potential of AI-driven technologies in improving efficiency – including speed, scale and cost-saving potential – for some tasks and applications. [...] The Citizens’ Biometrics Council that Ada convened in 2021 felt the use of biometrics was ‘more ok’ when it was in the interests of members of the public as a priority, such as in instances of public safety and health.29 However, they concluded that the use of biometrics should not infringe people’s rights, such as the right to privacy. [...] The extent to which a decision is mechanical versus subjective, the gravity of the consequences of the decision, whether it is the only chance at a decision or whether information can help the recipient take meaningful action are some of the criteria identified in research with the public when favouring accuracy over explainability.118 • The type of information people want from explanations behind. [...] Lack of privacy and control over the content people see in social media and the data that is extracted was also identified as a consistent concern in the recent survey of the British public conducted by the Ada Lovelace Institute and The Alan Turing Institute.128 In this study 69% of people identified invasion of privacy as a concern around targeted consumer advertising and 50% were concerned abou. [...] What do the public think about AI? 28 There needs to be diversity in the views that are included and heard • A diversity of views and public participation need to be part of legislative and oversight bodies and processes.138 The Citizens’ Biometrics Council that the Ada Lovelace Institute convened in 2020 also suggested the need to include the public in a broad representative group of individuals.