TOOLKIT 6: COMMUNICATING WITH MOM-AND-POP LANDLORDS - WHY SHOULD CITIES CARE?

Streamline application processes How user-friendly are the processes offered to mom-and-pop landlords when they want to apply for a government program, deal with a problem, or engage services from your agency? Is it easy for them to find the right application, submit the correct information and get the service they’re seeking? Think about their journey through an application process and what might. [...] Using a digital whiteboard, they laid out the main phases a user would go through chronologically, from a problem arising to the tenant/landlord connecting to, filling out and reviewing the application, to the applicant learning of the outcome and undertaking with next steps. [...] Be sure to have a central page with clear navigation that outlines the services they can use, the obligations they have, the legal information they should know, the applications they can fill out, and the forms and paperwork they might need. [...] This landing page can give them a bird’s eye view of what they need to know (especially if they are new to being a landlord), and it is a site they might bookmark and return to whenever they have a question or a need. [...] How is all the content on your website laid out? Is it easy to navigate, easy to use and quick to understand? You can evaluate your site’s interface design by trying to use it as if you were a mom-and-pop landlord trying to register a property or find information about a specific law.