Nudging Users to Reference Institutions when Using Public Domain Materials—Creative Commons Guidelines

In fact, our Needs Assessment Report: Are the Creative Commons Public Domain Tools Fit-for-Purpose in the Cultural Heritage Sector? reveals that the main unmet need with CC public domain tools is for institutions to receive “credit” when material from their collections is reused and shared — about 53% of institutions that responded want a way to ensure users “credit” them. [...] In summary, here are easy and strategic ways institutions may apply the EAST model: How tomake it easy: • Enable one-click to copy the reference • Auto-highlight the text of the reference How tomake it attractive: • Say thank you for using the item • Make the information obvious to users • Provide all the information at the same time How tomake it social: • Share number count of downloads • Share. [...] JSON-LD is a standard across the platform examples below and is recommended by the major search engines and makes use of the Internationalized Resource Identifiers (RDIs). [...] This includes the title, creator or author, the name of the providing institution, copyright status, license or public domain tool, and the source. [...] The statement is populated with information from the providing institution and is part of the minimum required metadata for contributing to Europeana — it currently includes a reference to the providing institution.