ESCAP’S INITIATIVES ON ONBOARDING WOMEN MSME IN VALUE CHAIN IN

A survey of women entrepreneurs showed that 41% had an internet-capable mobile phone, but only 16% had activated the internet services and only 6% used their phones for the business Many women face cultural and societal barriers that limit their access to resources, education, and networks necessary for entrepreneurship. [...] ESCAP’S PROJECT SUPPORTED BY EIF • Period: July 2019 – March 2023 • Objective: To enhance the knowledge and capacity of target women entrepreneurs in the application of e-commerce platforms to expand their business exports and participate in local, regional and global supply chains (Target 100 WE from MSMEs) • Target countries: Afghanistan, Bangladesh, Bhutan And Nepal (extended by ESCAP to all 10. [...] ORG/KP/2022/BEGINNERS-MANUAL- DIGITAL-MARKETING-AND-E-COMMERCE ✓ A step-by-step guide on how to start an online business to provide practical, hands-on training for women entrepreneurs ✓ Can be used by anyone to UNderstand: ➢ Concepts of e-commerce and digital marketing ➢ USING SOCIAL MEDIA AND REGISTERING WITH VARIOUS E-MARKET PLACES ➢ UPLOAD PRODUCT AND SERVICES CATALOGUE, INVENTORY MANAGEMENT h. [...] Network - 3200 women entrepreneurs from 25 countries (Target of 4 countries and 100 women) Trained women entrepreneurs agreed that their business expanded 80% of trained women entrepreneurs agreed that they were able to improve access to local, regional and global supply chains. [...] 1,474 Products and services uploaded on e-commerce website Total number of women entrepreneurs registered 818 1,563 Number of online enquiries generated A network of 3000 WE was created, which also saw formation of new W-W B supply chains at regional and global level.