Performance of E-Commerce Integrated MSMEs vis-à-vis Non-Integrated Firms: Insights from Survey of 2000 MSMEs across India Presentation at the 1st Asia Pacific E-Commerce Policy Summit 14th March 2024 (Thursday), New Delhi 1 India’s enterprise landscape is dominated by MSMEs, contributing significantly to GDP and employment Number of enterprises • There are 6.3 crore (63.3 million) unincorporated. [...] 262.08%.2% organizational innovation) 2277..66%% 11.5% Started exporting products 5.0 9.3%7%.0% Adopted new organizational method in 30.5% business practices, workplace organization 3335.5.9%% or established external relations (with… 33.7% Started new business process such as new 30.5% production or delivery/distribution method or 3312..51%% marketing process, among others 31.5% Launched a new pro.
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