DO THE NEXT RIGHT THING FOR MEDIA & DEMOCRACY At a time of war on the EU’s borders, polarisation, is most relevant for them or to identify the outlet disinformation, climate change, and socio-economic behind the news, making it impossible to know if it is challenges, independent and trustworthy media have trustworthy or not. [...] The EU must ensure that Member MEDIA AND states respect the Rule of Law and properly implement JOURNALISTS EU laws which aim at protecting the freedom of the media in Europe. [...] However, generative AI tools also raise serious concerns that are specific to BIG TECH ACCOUNTABLE the media sector, such as disinformation, the scraping of media content, and generative AI coming in- The EU has developed a strong digital rulebook in its between media providers and their audiences. [...] In addition, the The AI Act was a start, now the EU should work EU must remain vigilant for new concerns that will towards a comprehensive approach that sustains arise and not shy away from continuing to regulate the and protects media content while also offering digital sphere. [...] They also must attribute media content to its source and ensure prior notice of Now is the time for policymakers to take a stand in media outlets and a right to react when they intend to support of the diverse and pluralistic media sector in restrict access to editorial content and services based on Europe.
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