Being specific and concrete about policy needs is the simplest and most effective way to move beyond the idea of the government as the opponent of families and to open the door for government action for kids. [...] This traces back to the Centrality of Care mindset in thinking about children and to the interpersonal understanding of care as personal care and love by the adults in children’s lives (especially mothers, who are assumed to bear primary responsibilities for care). [...] By expanding how we talk and think about what care involves, and who is responsible for providing it, we can pull children’s wellbeing into a broader set of policy conversations and change the understanding of “children’s issues.” How to convey the idea that care is expansive The third element of the Collective Caregiving frame involves connecting collective caregiving to a wide range of public po. [...] In the experiment, participants in the control condition read an unframed description of a policy proposal designed to cover a range of issues, including the traditional “children’s issue” of child care, but also health care, air and water quality protections, and an expansion of the Child Tax Credit (see the pullout for the exact text). [...] In the policy impact story conditions, an impact story preceded this same text describing the bill proposal, and the stories were presented as a reason to pass the bill—passing the bill would ensure that every child or parent has the support that the characters in the story did.
- Pages
- 78
- Published in
- United States of America
Table of Contents
- A New Framing Strategy to Shift Thinking about Kids and Families 1
- Contents 2
- Preface 2
- Introduction and Project Background 2
- Collective CaregivingA New Frame 2
- Conclusion Appendixes and Endnotes 2
- Preface 3
- Introduction and Project Background 4
- Introduction 5
- What Are Cultural Mindsets and What Is Framingand Why Do They Matter 7
- What Are Cultural Mindsets 7
- What is Framing 8
- What Is the New Framing Strategy Designed to Accomplish 9
- Research Methods 11
- Frame Development 11
- On-the-Screen Interviews 11
- Survey Experiments 12
- Stretch Tests 12
- Peer Discourse Sessions 13
- Collective Caregiving A New Frame 14
- The Framing Strategy and Its Core Elements 15
- The Big Idea 15
- Three Recommendations 15
- How the Strategy Works What to Do and the Evidence Behind It 16
- Frame collective action as a form of caregiving. 16
- Emphasize that we owe collective care to children of every race ethnicity and identity and not just our own kids. 26
- Illustrate how collective caregiving happens everywhere and through every issue. 33
- How to convey the idea that care is collective 42
- Frame collective action as a form of caregiving. 42
- Emphasize that we owe collective care to children of every race ethnicity and identity and not just our own kids. 42
- Illustrate how collective caregiving happens everywhere and through every issue. 42
- Conclusion Appendixes and Endnotes 43
- Conclusion 44
- Appendix A Research Methods and Samples 46
- Frame Design 46
- On-the-Screen Interviews 47
- Experimental Surveys 48
- Stretch Tests 50
- Peer Discourse Sessions 53
- Appendix B Tested Framing Strategies 54
- On-the-Screen Interviews 54
- Experimental Surveys 55
- Stretch Tests 63
- Peer Discourse Sessions 65
- Appendix C Survey Items 67
- Experimental Surveys 67
- Stretch TestsPre-Post-Survey 70
- Endnotes 75
