22 Figure 10: Where the Farmers and Farmer-Agents Sold the Remainder of the Harvest not Sold to Twiga Foods The results of the study indicated that the farmers and farmer-agents who did not sell the whole share to Twiga Foods had different reasons as indicated in Figure 11. [...] In most households of the farmers and farmer-agents only the farmers themselves interacted with Twi- ga agents while in some cases spouses (23.6% of the farmers and farmer-agents households), daugh- ters\sons (6.6% of the farmers and farmer-agents), parents (3.6% of the farmers and farmer-agents), while other relatives and employees (0.9% of the farmers and farmer-agents) interacted with Twiga Foo. [...] This was focused on the effects on the price of the inputs, availability of the inputs, the markets, means of distribution to the target market, price of the outputs, quality of infrastructure in the target locations (for instance transport, marketing, cold chains, electric- ity as well as mobile connectivity), access to information especially for the farmers that do not sell to the digital platfo. [...] These conditions usu- ally specify the price to be paid to the farmer, the quantity and quality of the product demanded by the buyer, and the date for delivery to buyers. [...] On the other hand, the farmer-agents and agents increased the transportation activity as they moved the products to the Twiga Foods collection centers, this reduced the time needed to transport the outputs to the buyers.
- Pages
- 84
- Published in
- Ghana
Table of Contents
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